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Roadshow
8 Jun

Chhattisgarh, Odisha Strengthen Tourism Ties Through Roadshow

The Chhattisgarh Tourism Board, in association with FICCI as the industry partner, organised a tourism roadshow at Mayfair Convention in Bhubaneswar on Friday. The event saw participation from tourism stakeholders, travel trade representatives, hoteliers, tour operators, media professionals, and government officials to showcase the tourism potential of Chhattisgarh.

The roadshow focused on promoting the state’s tribal heritage, archaeological sites, spiritual destinations, waterfalls, forests, wildlife sanctuaries, art, and cultural traditions. The initiative also aimed to strengthen tourism cooperation between Odisha and Chhattisgarh and create new opportunities for the travel and hospitality sectors.

High-Level Participation from Both States

The Chhattisgarh delegation was led by Shri Neelu Sharma, Chairman, Chhattisgarh Tourism Board; Dr. S. Bharathi Dasan, IAS, Secretary, Tourism Department, Government of Chhattisgarh; and Shri Vivek Acharya, IFS, Managing Director, Chhattisgarh Tourism Board, along with senior officials and tourism stakeholders from the state. Shri Deepankar Mohapatra, IAS, Director, Department of Tourism, Government of Odisha, was also present at the event.

Cultural Showcase and Tourism Presentations

The programme began with a cultural performance showcasing the traditions and heritage of Chhattisgarh, followed by presentations on tourism destinations, investment opportunities, and emerging tourism products in the state.

Addressing the gathering, Shri Neelu Sharma urged tour operators, travel agents, and hoteliers from Odisha to explore Chhattisgarh and promote it among tourists. He said tourism development requires collective efforts and stressed the need for stronger cooperation between Odisha and Chhattisgarh to boost regional tourism.

Dr. S. Bharathi Dasan highlighted the state government’s focus on sustainable and experiential tourism. He said Chhattisgarh offers visitors untouched natural beauty, tribal culture, spiritual destinations, and adventure tourism experiences that are still relatively unexplored. He added that the government is promoting the state through tourism events and information centres in cities such as New Delhi, Kolkata, Vadodara, and Bhopal, with plans to open a dedicated office in Odisha soon.

Shri Vivek Acharya spoke about the steps being taken to improve tourism infrastructure and visitor experiences across the state. He also invited travel trade partners from Odisha to collaborate in promoting tourism circuits and curated travel experiences in Chhattisgarh.

Earlier in the day, a B2B networking session was organised between tour operators from Odisha and tourism stakeholders from Chhattisgarh to encourage future partnerships and business collaborations. The event concluded with a networking dinner, giving participants an opportunity to interact and discuss future tourism promotion initiatives.

Representatives from the travel and hospitality industry appreciated the initiative and expressed interest in promoting Chhattisgarh as a destination for leisure, cultural, spiritual, and adventure tourism.